360 Blockchain Inc.’s Pressland — touted as the “Yelp for Media” — taps renowned SF-based ICO marketing experts Token Agency for its upcoming token event
VANCOUVER, BC, CANADA (July 24, 2018) – 360 Blockchain Inc. ("360" or the "Company") (CSE: CODE – FWB: C5B – OTC: BKLLF) is pleased to announce today that its wholly owned portfolio company Pressland has named Token Agency as marketing partner for its upcoming token sale. The agreement includes specialized services such as content production, community management and brand amplification.
“To run a successful token sale, it’s critical to communicate your project’s mission, goals and value proposition. This is no simple task in the buzzy world of crypto and blockchain,” said Pressland’s founder and CEO, Jeff Koyen. “In under two years, Token Agency has proven itself a leader the very competitive space of blockchain marketing agencies, and we’re grateful for this opportunity to work with them.”
Founded in 2014 as “Yelp for Media,” Pressland was fully acquired by 360 earlier this year. Under Koyen’s leadership, it is relaunching as a blockchain-powered enterprise platform dedicated to fighting false news and misinformation. Details of the token sale will be announced in August. The token itself will serve as the platform’s transactional currency.
Token Agency was among the first full-service blockchain marketing agencies to recognize the critical importance of brand development, targeted marketing and community-building for ICOs and STOs. Founded in January 2017 by serial entrepreneur and blockchain pioneer Rob Behnke, Token Agency is dedicated to helping crypto and blockchain startups launch successful ICOs.
“We maintain a very selective client roster,” said Rob Behnke. “But I’ve known Jeff Koyen for years in the crypto community, and I believe in Pressland’s mission to bring trust and transparency to the media. We’re thrilled to be part of this token event.”
360 Blockchain Inc. and Token Agency LLC are also discussing further opportunities to collaborate, including marketing partnerships with other 360 portfolio companies and capital investments.